In my last blog post, Blogging Tip #1, I talked about understanding how Google works, so you can use that knowledge to be more effective in terms of showing up on Google. Today, I’m going to take a completely different approach and talk about what it means to be a thought leader. As a blogger, you should become a thought leader. But, what exactly is a “thought leader” and how does one actually become a thought leader?
What is a Thought Leader?
A thought leader, as defined by google, is “one whose views on a subject are taken to be authoritative and influential.” You cannot become a thought leader, unless you actually share your thoughts. How can people think of your views as authoritative and influential if they don’t know what your views are. If you are to become a thought leader, you must find a way to share your thoughts and be taken as an authority. [Read more…]